WHAT IS FAIR TRADE About Fair trade
Fair trade is a system of trade
that supports sustainable production
and improved livelihoods
by trading goods produced with consideration for people
and the environment at fair prices.
Due to a lack of information
on market prices and market options,
many producers are being
underbid at prices that do not
match their value.
Therefore, Fair trade is a mechanism
to trade goods produced
with consideration for people
and the environment
at a fair price to support sustainable production and improved living standards.
Fair trade is
still not well known in Japan.
Fair trade is?
Many people have probably
heard of the term “Fair trade,”
but only about 30% of people
in Japan understand
that
Fair trade is an activity that
addresses poverty and
environmental issues.
Fair trade FORUM JAPAN
Together with COTTON EIGHT,
we aim to gradually raise awareness
of Fair trade
and bring hope to the future.